9 Best CRM Affiliate Programs to Bag Some Extra Cash
Affiliate marketing continues to be one of the most effective ways to earn passive income, and promoting CRM tools is a fantastic niche to explore. The CRM market is projected to grow from $63.91 billion in 2022 to $145.79 billion by 2029, reflecting an impressive CAGR of 12.5% (Fortune Business Insights). This growth highlights the opportunity for marketers to tap into this thriving industry through CRM affiliate programs.
Below, we’ve compiled a detailed list of the 9 best CRM affiliate programs to help you get started. We’ve included key statistics from credible sources to back up claims and provide you with deeper insights into why these programs stand out.
The Booming CRM Market and What It Means for Affiliates
The CRM industry’s rapid expansion presents a golden opportunity for affiliates. Over the past few years, CRM adoption rates have soared as businesses increasingly prioritize customer relationships. A recent report revealed that 74% of businesses use CRMs to improve their customer experience (CRM Magazine). This growing reliance on CRMs indicates a high demand for these tools across various sectors, which affiliates can capitalize on by promoting relevant programs.
By 2029, the global CRM market is expected to account for $145.79 billion, driven by automation trends and AI integration in CRM platforms (Fortune Business Insights). Affiliates targeting SMBs and startups can benefit immensely, as these groups are adopting cost-effective, cloud-based CRM solutions at an unprecedented rate.
Key Trends Driving the CRM Market
1. AI and Automation Integration
AI is revolutionizing the way CRMs operate. Features such as predictive lead scoring, which is particularly prominent in tools like Freshworks, make sales and marketing more efficient. Gartner estimates that by 2025, 75% of all CRM software will include AI features, highlighting the rising importance of AI in client relationship management (Gartner).
2. Mobile CRM Usage
The recent surge in remote work has also led to an increase in mobile CRM adoption. Data shows that companies using mobile CRMs achieve 67% better follow-up rates (Nucleus Research), which makes mobile-friendly platforms suitable for promotion in today’s hybrid work environment.
3. Small Businesses Drive Growth
Small and medium-sized businesses (SMBs) are the largest adopters of CRM software due to its affordability and scalability. An IDC study found that SMBs account for nearly 40% of the total CRM market share, making them a critical target audience for affiliates promoting tools like HubSpot and Agile CRM.
Affiliate Marketing’s Role in Growing SaaS Tools
A report by Influencer Marketing Hub revealed that 16% of all ecommerce sales in the U.S. come through affiliate marketing, underscoring its effectiveness as a global revenue generator.
CRMs like ConvertKit, which cater to a specific niche (in this case, digital creators and small business owners), see even higher affiliate-driven adoption rates because affiliates can tailor their pitches to highly targeted audiences.
9 Best CRM Affiliate Programs In 2025
1. HubSpot Affiliate Program: In-Depth Review, Pros, and Cons
HubSpot is regarded as a pioneer in the CRM space, offering comprehensive tools for marketing, sales, and customer service. Its affiliate program is a popular choice for marketers due to its high commissions and global reputation.
Key Features of the HubSpot Affiliate Program
- Commission Rate: $250 per sign-up for paid plans.
- Cookie Duration: 90 days, offering affiliates ample time to convert leads.
- Promotional Support: Access to marketing resources like banners, tutorial videos, and training guides.
Why HubSpot Stands Out
HubSpot’s ecosystem reportedly drives over 120,000 customer interactions daily (Forbes), and its CRM is one of the most widely adopted tools among small businesses and enterprises alike.
Pros of HubSpot Affiliate Program
- High one-time payouts of $250 per lead conversion.
- Strong demand for HubSpot’s easily scalable CRM solutions.
- User-friendly affiliate dashboard for reporting and tracking.
Cons of HubSpot Affiliate Program
- No recurring commissions, limiting long-term earning potential.
- Strict application approvals.
For advanced details on using this program effectively, visit our HubSpot Affiliate Program Review.
2. ConvertKit Affiliate Program: An In-Depth Guide to Make Money by Being Their Affiliate!
ConvertKit specializes in email marketing and is a go-to solution for creators like bloggers, authors, and course developers. While not a full-fledged CRM, its integrations make it an essential tool for managing customer interactions.
Key Features of the ConvertKit Affiliate Program
- Commission Rate: 30% recurring commissions.
- Cookie Duration: 60 days.
Why ConvertKit Stands Out
Email marketing tools like ConvertKit remain relevant, with email ROI reaching $36 for every $1 spent (Litmus). This high ROI makes promoting ConvertKit a lucrative opportunity.
Pros of ConvertKit Affiliate Program
- Growing popularity among digital creators.
- Recurring payouts provide continuous income.
- Support materials tailor-made for content-focused affiliates.
Cons of ConvertKit Affiliate Program
- Limited audience limited to specific niches like bloggers or course creators.
Learn more in our ConvertKit Affiliate Program Review, which explores detailed strategies on how to earn.
3. Monday.com Affiliate Program: Earn Money by Becoming Their Affiliate
Monday.com has become a household name for work management enthusiasts. Combining project management and CRM capabilities, the platform appeals to a variety of markets, from creative agencies to startups.
Key Features of the Monday.com Affiliate Program
- Commission: Up to $1,000 per enterprise customer referred.
- Cookie Duration: 30 days.
Why Monday.com Stands Out
Reports indicate that 70% of companies supporting hybrid work environments now rely on project management tools like Monday.com (McKinsey), reinforcing its growing demand.
Pros of Monday.com Affiliate Program
- Offers competitive earning potential per customer.
- Wide-reaching appeal, from teams to enterprises.
Cons of Monday.com Affiliate Program
- Short cookie duration compared to competitors.
To understand how to maximize earnings with this program, read our Monday.com Affiliate Program Review.
4. Airtable Affiliate Program: In-Depth Review, Earnings 2025
Airtable skillfully combines CRM functionality with the intuitiveness of spreadsheets, making it a top choice for SMBs and creators.
Key Features of the Airtable Affiliate Program
- Commission: $10 per free trial user; $50 per paid customer.
- Cookie Duration: 30 days.
Why Airtable Stands Out
The platform caters to over 300,000 customers globally, including Fortune 500 companies (TechCrunch). This vast customer base and flexibility make Airtable a desirable service for affiliates to promote.
Pros of Airtable Affiliate Program
- Ideal for startups and small agencies.
- Simple payout structure.
Cons of Airtable Affiliate Program
- No recurring commissions.
- More effective when marketed to creative teams.
Boost your affiliate strategy by reading our Airtable Affiliate Program Review.
5. Keap Partner Program: 3 Proven Ways To Increase Your Income
Keap (formerly Infusionsoft) offers small business owners customizable CRM solutions with integrated automation features.
Key Features of the Keap Partner Program
- Commission Rate: 20% recurring commissions.
- Cookie Duration: 365 days.
Why Keap Stands Out
Recent case studies reveal that small businesses leveraging CRM automation see an average 27% increase in efficiency (Small Business Trends). This data highlights Keap’s appeal among time-strapped businesses.
Pros of Keap Partner Program
- Long cookie duration of one year.
- Excellent technical and sales training for affiliates.
Cons of Keap Partner Program
- Targets experienced marketers over newer affiliates.
Dive deeper into successful strategies in our Keap Partner Program Review.
6. HoneyBook Affiliate Program Complete Review & Details 2025
HoneyBook caters mainly to creative entrepreneurs like photographers and event planners, offering them an easy way to manage contracts, proposals, and client communications.
Key Features of the HoneyBook Affiliate Program
- Commission Rate: $75 per customer referred.
- Cookie Duration: 90 days.
Why HoneyBook Stands Out
The freelance economy is thriving, as 36% of the U.S. workforce freelanced in 2022 (Statista), making tools like HoneyBook vital for this growing segment.
Pros of HoneyBook Affiliate Program
- Suitable for niche audiences.
- High one-time payouts.
Cons of HoneyBook Affiliate Program
- Niche focus limits its market.
Explore specifics about HoneyBook in our HoneyBook Affiliate Program Review.
7. Freshworks Affiliate Program: Complete Review 2025
Freshworks is recognized for its cutting-edge AI-powered CRM software, Freshsales, which incorporates predictive lead scoring.
Key Features of the Freshworks Affiliate Program
- Commission: Up to $500 per customer conversion.
- Cookie Duration: 90 days.
Why Freshworks Stands Out
AI adoption in customer engagement tools is surging, with 45% of sales leaders using AI-driven CRMs today (Gartner). This demand makes Freshworks a viable affiliate option.
Pros of Freshworks Affiliate Program
- High payouts for enterprise and team sales.
- Well-regarded tool with a focus on cutting-edge technologies.
Cons of Freshworks Affiliate Program
- Higher barrier to conversion.
Discover promotional tips in our Freshworks Affiliate Program Review.
8. Pipedrive Affiliate Program Review | An In-Depth Guide
Pipedrive is a straightforward and effective tool popular among SMBs for managing sales pipelines and generating leads.
Key Features of the Pipedrive Affiliate Program
- Commission Rate: 33% recurring commissions.
- Cookie Duration: 60 days.
Why Pipedrive Stands Out
According to industry data, 91% of companies with over 10 employees use a CRM to manage their sales and client interactions (HubSpot). This growth in adoption aligns perfectly with Pipedrive’s focus on smaller teams.
Pros of Pipedrive Affiliate Program
- Recurring commission structure.
- Intuitive promotional support for affiliates.
Cons of Pipedrive Affiliate Program
- May not attract enterprise-level buyers.
Find out more in our Pipedrive Affiliate Program Review.
9. Agile CRM Affiliate Program Review & Key Stats 2025
Agile CRM stands out for its budget-friendly pricing and robust features for startups.
Key Features of the Agile CRM Affiliate Program
- Commission Rate: 25% recurring commissions.
- Cookie Duration: 90 days.
Why Agile CRM Stands Out
Over 80% of small businesses believe CRMs improve client retention, a key outcome Agile CRM aims to deliver (Capterra).
Pros of Agile CRM Affiliate Program
- Affordable software with wide appeal among startups.
- High recurring commissions.
Cons of Agile CRM Affiliate Program
- Limited scalability for larger organizations.
Discover all the details in our Agile CRM Affiliate Program Review.
Making the Most Out of Each CRM Affiliate Program
Build Niche-Focused Content
To excel as a CRM affiliate, focus on creating niche-specific content. For instance, writing blog posts like “Best CRMs for Startups” can position tools like Airtable and Agile CRM front and center for your target audience. Similarly, crafting content around the “top-rated CRMs for solopreneurs” can highlight options like HoneyBook or Keap.
Offer Tutorials and Case Studies
Affiliates who provide additional value through tutorials or case studies enjoy higher credibility. For example, showing how a business achieved tangible results by using Monday.com can act as a compelling piece of social proof, reinforcing the CRM’s practical value to readers.
Why Recurring Commissions Are Game-Changing
Recurring commissions are arguably the most enticing aspect of many CRM affiliate programs. Unlike one-time payouts, recurring commissions allow affiliates to build a passive income stream. For instance, tools like Pipedrive and Agile CRM offer recurring models, where affiliates can earn up to 33% and 25% of subscription costs, respectively, for the lifetime of the referred customer.
This system makes for a sustainable earning strategy, especially in the growing SaaS market. According to Statista, the expected revenue of the SaaS sector will reach $195 billion by 2025, meaning more businesses will depend on subscription-based software like CRMs. Affiliates promoting recurring-commission programs can tap into this growing revenue potential and secure long-term benefits.
Monitor Performance Metrics Regularly
Every CRM affiliate program provides analytics dashboards to track clicks, signups, and conversions. Affiliates should analyze this data to refine their strategies. For instance, if referrals to Pipedrive are converting well, doubling down on promoting it through comparison blogs (e.g., “Pipedrive vs Agile CRM”) could further boost earnings.
Final Thoughts
Whether you’re an experienced affiliate marketer or a newcomer, these CRM affiliate programs offer excellent opportunities to earn recurring or one-time commissions. With the CRM market continuing its exponential growth, now is the time to choose a program that aligns with your audience and niche.
Select a program, build trust with your audience, and watch your earnings grow!
Happy promoting!
